Hello there?
I'm Bowon Hwang,
a multidisciplinary designer, based in Korea and London, with a demonstrated history of working in design industry.
I shape people's experiences through my design and make them think about the experiences they have gone through and shared.
I'm currently looking for a full-time job in UX/BX design position.
Hello there?
I'm Bowon Hwang,
a multidisciplinary designer, based in Korea and London, with a demonstrated history of working in design industry.
I shape people's experiences through my design and make them think about the experiences they have gone through and shared.
I'm currently looking for a full-time job in UX/BX design position.
Project Info
Consumer Electronics Show 2020
(CES 2020)
Jan 2020
Las Vegas Convention Center, Las Vegas
Client: Samsung Electronics
Space, Product, Graphics, Managing
Project Info
Consumer Electronics Show 2020
(CES 2020)
Jan 2020
Las Vegas Convention Center, Las Vegas
Client: Samsung Electronics
Space, Product, Graphics, Managing
Forever Is Ours_the 'Heist'
May 2023
Seoul, South Korea
Nike Korea
Production, Studio Management,
Brand Narrative(assist)
Some are just waiting their turn. Born with silver cleats on their feet. Trophies are inevitable. Fame is their birthright. A long life to love and be loved.
We’re not going to wait. Because greatness doesn’t ask. We’re only standing on the pitch today because we stole. We stole the attention that belonged to figure skaters, kpop idols, and law school students. We seized opportunities reserved for the big team, the famous teams, and the superstars.
Everything we have, we’ve taken.
Everything we have came from nothing.
Now, we don’t steal to make it big. We steal to make others big. We steal balls, we steal goals, penalties, cards, and chances. We steal hearts. We steal, so those after us won’t have to. To be a member of the Women’s KNT is an admission of guilt.
We’re thieves. And our biggest heist is yet to come.
Hero Stills & Motions











OOH









Hero Films & Teasers






WC23 Pre-active Social Content

Game 1: Korea vs Colombia_IG Post
You probably don't know much about us. Not yet, at least. We're here to reach for something bigger and higher. Watch us. We're about to shake the game up.

Game 2: Korea vs Morocco_IG Story
There's nothing set in stone. We create our destiny by shaping our fate.

Game 3: Korea vs Germany_IG Story
There is something only visible to those who believe.
So we run forward without looking back.
WC23 Reactive Social Content

Round of 16_Out_IG Post
The game is over. We gave everything we had. But there is no regret. Our game isn't finished yet.

Round of 16_In_IG Post (not used)
8 years. It took us 8 years.
It took us 8 years of planning, taking,
stealing…fighting. It took us 8 years of planning, taking, stealing, fighting, to get back here. And we’re not done yet.
WC23 Reactive Social Content_Athletes (not used)

Ji SoYun_IG Story
Ji So-Yun.
She was someone's dream,
until she became everyone’s dream
with magical play.

Son HwaYeon_IG Story
Son Hwa-Yeon
She gave an unforgettable memory.
Especially to those who had to stop her speed.

Kim HyeRi_IG Story
Kim Hye-Ri
She is always pulling the strings behind the victory.
Whether you can see her or not.

Choo HyoJoo_IG Story
Choo Hyo-Joo
90 minutes, the time it took
for a rookie to become.

Kang ChaeRim_IG Story
Kang Chae-Rim
The reason of victory is simple.
She smelled the chance and never lost the prey.

Lee GeumMin_IG Story
Lee Geum-Min.
Took the ball.
Took the world’s attention.
Finally took their hearts.

Park EunSun_IG Story
Park Eun-Sun.
20 years of time.
If there's one thing that's changed,
it's that her play has become even stronger.