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Kwondo 1_

Freedom In Flow

 

Apr 2023

Seoul, South Korea

Nike Korea x PeaceMinusOne

Production, Studio Management

KWONDO: INSPIRED AND EMPOWERED BY “TAEKWONDO” 

 

태(Tae) Kicking / 권(Kwon) Punching / 도(Do) The art of way off. Korean traditional martial art. It is a discipline that shows ways of enhancing our spirit and life through training our body and mind.

Five tenets of Taekwondo: courtesy, integrity, perseverance, self-control, and indomitable spirit. 
 

YOUR OWN IDENTITY IS YOUR SELF DEFENSE. 

The Do-Jang where one’s identity flows in freedom. KWONDO introduces a new visual and mentality era of TKD for the youths of Korea and Globally. With Self Expression as one’s Self Defense, KWONDO opens up a world where the imaginations of the present and future becomes reality. KWONDO is the new fusion of traditions of sport with the imagination and expression of the modern athlete. 

Hero Film & Teaser

Still Motion

Hero Stills

Train Wrap & Event

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